29th Aug 2018
Packaging delivers to consumers powerful visual messages by which products are made immediately recognisable. As we walk down a supermarket aisle, browse through the pages of a magazine or check out a website we are bombarded with visual cue after visual cue. Our brains respond to these by making instant associations between familiar combinations of […]
30th Apr 2024
Originally published by The Chartered Institute of Trade Mark Attorneys. TikTok must now be one of the most popular, fast-growing social media apps globally. Starting off as a platform mostly used to post dance routines and lip-sync videos, it has turned into a highly influential advertising platform. The brands love it and so do those […]
16th Feb 2024
As London Fashion Week celebrates its 40th anniversary, it’s a fitting time to celebrate the fashion and textile industry’s significant impact on UK PLC. According to research conducted by Oxford Economics it’s responsible for £62 billion of annual UK GDP, one in every 25 UK jobs and £1 in every £30 of HMRC’s annual tax receipts. […]
5th Feb 2024
For many, January is a time to commit to resolutions and lifestyle changes. No surprise then, that it has become synonymous with Veganuary, a campaign to persuade consumers to adopt a vegan diet for the first month of the year. In this blog we consider the respective trade mark strategies of Veganuary and the Vegan […]
14th Nov 2023
In a competitive market, where having a well-recognised brand on supermarket shelves is key, it’s no surprise that trade mark filings for plant-based alternatives are going through the roof. Beyond Meat alone has filed 108 trade marks at the USPTO. With past examples of granted and rejected trademarks, Reddie and Grose outlines what is protectable […]
28th Sep 2022
Just 3 months after the official celebrations of her Platinum Jubilee, the death of Queen Elizabeth brought the second Elizabethan era for Britain to an end. In another indication the reign of King Charles III has officially begun, his new royal cypher has now been unveiled on 27 September 2022. Although this cypher is the […]
31st Jan 2022
Mrs Kelvey and I recently visited our local refill store for the first time. We’ve known about it for a while but had never had the time to make the trip, but last Saturday we filled our bags with empty bottles and jars to see what it was all about. A study by Deloitte (here) […]
28th Apr 2021
On 26th March this year, Brooklyn, New York, based art collective MSCHF Product Studio, Inc. announced the launch of a pair of ‘Satan’ themed training shoes that were an instant sensation. The shoes were a limited edition collaboration with Grammy award winning rapper and media personality Lil Nas X and used the black on black […]
12th Nov 2020
July to September 2020 This blog covers invalidity decisions issued by the EUIPO during the third quarter of 2020, from 1 July 2020 to 30 September 2020. Our previous blog covering the decisions issued during the second quarter of 2020 can be found here. Registered Community designs (RCDs) protect the shape and appearance of new […]
29th Nov 2019
Registered Community designs (RCDs) and registered UK designs are used to protect the design of the shape and appearance of the whole or part of a new product. This article looks at a practical, real-life example of how a company has used registered designs to protect the design of a new product. Apple is known […]
7th Feb 2019
On 11 January 2019 McDonald’s lost their “BIG MAC” EU trade mark registration. The mark had been registered in three classes, covering food, non-alcoholic beverages and restaurant services, since 1998. The EU Intellectual Property Office (EUIPO) Cancellation Division revoked the registration after deciding that, on looking at the evidence, the global fast-food franchise had not […]
18th May 2017
…is the likely response from Nestlé to the Court of Appeal following the latest ruling to reject trade mark protection of the shape of the famous four-fingered chocolate bar in the UK. The decision was handed down on 17 May 2017. This is an appeal from the judgment of Arnold J given on 20 January […]